Description:

Brand & Growth Marketing Manager

Full-stack marketing — brand, content & demand generation

Intagleo Systems

Full-time   ·   On-site / Hybrid   ·   [Office location]   ·   Reports to the CEO

Title and level flex with experience — up to Head of Marketing for the right person.

About Intagleo

For two decades, Intagleo Systems has designed, built, and scaled software and AI products for startups and enterprises around the world. From custom software and cloud architecture to machine learning, computer vision, and end-to-end digital transformation, our teams turn hard technical problems into products that ship. We are a global company — with a footprint across the UK, US, UAE, and Pakistan — and 20 years of engineering credibility behind our name.

Why we're hiring for this role

We've spent 20 years building deep technical expertise and delivering for clients worldwide. What we haven't done is tell that story at scale.

This is a brand-new, build-it-from-the-ground-up role to own Intagleo's marketing as a whole — our brand, our content, our demand generation, and the digital identity of our CEO. You'll be our first dedicated marketing hire of this kind: equal parts brand builder, storyteller, and growth marketer.

A flagship part of the role is turning our CEO into a recognizable voice in the tech industry through founder-led short-form video — but that sits inside a wider mandate to build the brand and drive measurable pipeline. If you're a full-stack marketer who's as comfortable writing positioning and shooting a founder video as you are running a paid campaign and reading a funnel, this is a rare canvas.

The role in one line:  You are Intagleo's one-person marketing team — you'll own brand, content, and demand generation end to end: set the strategy, do the core hands-on work yourself (including the CEO's founder-led video), and orchestrate freelancers, agencies, and tools for specialist execution.

What you'll own

Brand & positioning

• Define and steward Intagleo's brand: positioning, messaging, tone of voice, and visual consistency across every touchpoint.
• Sharpen how we talk about what we do — turning 20 years of technical depth into a clear, differentiated story.
• Build the brand and messaging guidelines the whole company markets from.

The CEO's digital identity (founder-led content)

• Build the CEO's personal brand as a recognizable technical voice: strategy, content pillars, and on-camera voice.
• Produce founder-led short-form video end to end — script, direct/film, edit, and publish (batch shoots, retention-first edits, hooks, captions).
• Translate dense technical topics (AI/ML, cloud, software, digital transformation) into content people actually watch and share.

Content & organic social

• Own the content engine across formats: video, LinkedIn posts, articles, case studies, newsletters, and long-form repurposed into clips (podcasts, talks, webinars).
• Run Intagleo's and the CEO's organic social presence — LinkedIn first for B2B tech, plus YouTube, Instagram, TikTok, and X.
• Maintain a content calendar and a repeatable production system.

Demand generation & performance

• Plan and run paid campaigns (LinkedIn Ads, Google Ads, Meta) — targeting, creative, budget, and optimization.
• Own SEO and the content that ranks; improve our organic discovery.
• Run email marketing / marketing automation and nurture flows.
• Build and optimize landing pages and conversion paths; generate and qualify leads for the sales team.

Website, collateral & sales enablement

• Own the marketing site as a living asset — messaging, structure, and conversion.
• Produce the collateral that helps us win: decks, one-pagers, case studies, and proposal support.

Measurement & growth

• Instrument everything: define the KPIs, stand up the analytics and dashboards, and report on what's working.
• Run a test-and-learn loop across brand and performance, and reallocate to what drives results.

Orchestration

• Where depth is needed, brief and manage freelancers, agencies, and tools (video editors, designers, media buyers) — you own the outcome, not every keystroke.

What we're looking for

• 5+ years in marketing with genuine full-stack range — you've done both brand/content and demand gen/performance, not just one lane. (Portfolio and results required.)
• Genuinely hands-on: you can write the positioning, create the content, shoot/edit a founder video, and run a paid campaign yourself. This is a maker role first.
• Proven results you can point to: brand or audience growth, leads and pipeline generated, campaigns that performed.
• Strong storytelling and copywriting — with the hook instinct that makes short-form content stop the scroll.
• Comfortable with video: shooting talking-head / founder content and editing short-form (Premiere Pro, DaVinci Resolve, CapCut) — or a fast learner who's done adjacent work.
• Data-driven: fluent in analytics (GA4, LinkedIn/Meta/Google Ads, SEO tools) and comfortable making decisions from numbers.
• Enough technical curiosity to market a software/AI company credibly — you can sit with an engineer or the CEO and turn a technical topic into a story. You don't need to code — but you can't be allergic to tech.
• Self-directed and resourceful — you can build a function from scratch and know when to do it yourself versus hire it out.
• Able to work from our [Office location] office on an on-site / hybrid basis — regular in-person filming with the CEO is core to the job.

Bonus points

• Experience marketing B2B, SaaS, developer, IT-services, or deep-tech brands.
• You run (or have grown) your own creator channel or personal brand.
• Motion graphics or design skills (After Effects, Figma, Canva).
• Marketing automation / CRM experience (HubSpot or similar).
• Lead gen for enterprise or long sales cycles, or marketing a services/agency business.
• PR, events, or partner-marketing experience.

What success looks like

• First 30 days: you understand the business, our clients, and the CEO's voice; you've audited our current brand, channels, and funnel, and shipped a marketing plan plus a first batch of content.
• By 90 days: brand foundations are set (positioning and messaging), a consistent content and CEO-video cadence is live, and the first paid / lead-gen experiments are running with tracking in place.
• By 6–12 months: measurable growth — the CEO's following and engagement up, a real content library, a working demand-gen engine producing qualified leads and pipeline, and clear reporting that ties marketing to business outcomes.

What we offer

• A rare greenfield mandate: own marketing for a 20-year global technology company from day one, with direct access to and support from the CEO.
• Real substance to work with — deep expertise, client stories, and technical credibility.
• Budget for tools, freelancers, and paid media to actually execute [customize].
• Equipment to produce content properly [camera, audio, and lighting; editing and design software].
• Competitive salary and benefits [customize], with the title and scope to grow into Head of Marketing — and a team — as the function proves out.

How to apply

Send your portfolio and results — ideally including content, founder-led/video work, and campaigns you've run. In a few lines, tell us how you'd approach Intagleo's first 90 days across brand, content, and demand generation. Bonus: a short video of you making something technical genuinely interesting. Apply at [link / email].

 

 

Short version — LinkedIn / job boards

Copy-paste ready. Swap in your office location and application link.

We're hiring: Brand & Growth Marketing Manager — Intagleo Systems

 

For 20 years, Intagleo has built software and AI products for companies around the world. We've been quietly great at the work — now we want to be known for it. This is our chance to build marketing from the ground up, and we're looking for the person to own it.

 

This is a full-stack, one-person marketing team role. You'll own it end to end:

→  Brand: positioning, messaging, and how we tell 20 years of technical depth

→  CEO's digital identity: founder-led short-form video, script to publish

→  Content & social: LinkedIn-first, plus YouTube, Instagram, TikTok, X

→  Demand gen: paid ads, SEO, email, landing pages, and qualified pipeline

→  Measurement: own the numbers and prove what works

 

You might be a fit if you:

•  Have 5+ years in marketing across BOTH brand/content and performance

•  Are genuinely hands-on — you can write it, shoot/edit it, and run the campaign

•  Have results to show: audience growth, leads, pipeline, campaigns that worked

•  Are curious enough about tech to market it credibly

•  Can work on-site/hybrid from our [location] office and film with the CEO in person

 

Equal parts brand builder, storyteller, and growth marketer — building a brand (and a founder's voice) from near-zero.

 

Interested (or know someone great)? Send your portfolio/results and a note on how you'd approach our first 90 days. Apply: [link]

 

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